I was disappointed by the performance of Apple and their introduction of the Iphone6, Apple Watch and Apple Pay.  They seem to have lots of ingenuity; and that may be a direct result of new leadership.  Apple Pay is a great way to have consumers spend their money witho...

Marketing uses social media to reach new customers.  Think of all the social media you use each day and think about the amount of advertisements you see.  Sometimes posts or tweets you see are actually paid advertising.